Media planners, you're at the right place!
Welcome to the shortcut UCM media planning resource page, your instant access point for crucial media information about FHM and heat.
FHM Fast Facts
FHM full page ad rate: R62 900 (including agency commission, excluding VAT)
View the full FHM rate card
ABC Quality Circulation: 66 940 (ABC Jan - Mar 2010)
Latest quality circulation: 53 433 (unaudited) copies FHM March 2010
Total readership: 807 000 (AMPS 2009 AB Main Branded)
FHM's retail sales value = R29 003 680 (ABC Jan - Mar 2010)
Online - Domestic unique browsers March 2010: 36 012 (OPA/Nielsens Netratings)
Online - Domestic page impressions March 2010: 458 041 (OPA/Nielsens Netratings)
Mobile - Domestic unique browsers March 2010: 6 043 (OPA/Nielsens Netratings)
Mobile - Domestic page impressions March 2010: 59 770 (OPA/Nielsens Netratings)
FHM digital stats (OPA/Nielsens Netratings) versus competitors.
FHM reader demographics
Age: 16 - 34 (74%) - average age is 28
Education: Matric (50%), post Matric (25%)
Gender: Male (79%), Female (21%)
Income: HH Income R8 000+ (67%), Average HH Income R15 749
Language: English (37%), Afrikaans (26%), Other (37%)
Lifestages: At home singles (39%), Young independents and singles (24%)
LSMs: LSM 8 - 10 (59%)
Queries: FHM Commercial Manager Darryl Rahme
heat Fast Facts
heat full page ad rate: R46 900 (including agency commission, excluding VAT)
View the full heat rate card
ABC Quality Circulation: 49 959 (ABC Jan - Mar 2010)
Latest quality circulation: Issue 302 44 572 copies sold (unaudited)
Total readership: 590 000 (AMPS 2009 AB Main Branded)
heat retail sales value = R49 074 890 (ABC Jan - Mar 2010)
Online - Domestic unique browsers March 2010: 28 564 (OPA/Nielsens Netratings)
Online - Domestic page impressions March 2010: 263 358 (OPA/Nielsens Netratings)
Mobile - Domestic unique browsers March 2010: 6 489 (OPA/Nielsens Netratings)
Mobile - Domestic page impressions March 2010: 47 564 (OPA/Nielsens Netratings)
heat digital stats (OPA/Nielsens Netratings) versus competitors.
heat reader demographics
Age: 16 - 34 (67%) - average age is 29
Education: Matric (44%), post Matric (28%)
Gender: Male (42%), Female (58%)
Income: HH Income R8 000+ (70%), Average HH Income R15 863
Language: English (38%), Afrikaans (26%), Other (36%)
Lifestages: At home singles (44%), Young independents and singles (17%)
LSMs: LSM 8 - 10 (64%)
Queries: heat Commercial Manager Davlynne Lidbetter
For more information on FHM and heat's special properties, check out the UCM ShowCase.
